Who is Yesenia, really?
I’m a creative advocate, in a committed relationship with Adobe, and deeply devoted to the world of design.
I've spent the past six years specializing in creative branding, collaborating with fast-growing companies to create visual experiences built for long-term growth.
I’m ever-evolving, proud to be a lifelong learner and always chasing what’s next in design standards and tech. At my core, I’m a storyteller, using design to connect with people, communicate ideas, and spark inspiration.
What inspires your design work?
Professionally, I’m drawn to clean, modern designs that let the message take center stage. I find inspiration in accounts like AIGA Designs, Grafik Feed, and Mindsparkle Mag—where clarity and minimalism are key to a polished, contemporary look.
Creatively, I’m all about bold, colorful, and captivating visuals—anything with a bit of punch and personality. My morning ritual reflects that: a good cup of tea and a scroll through design favorites like Type Goodness, DesignbyWomen_, and It’s Nice That. It’s the perfect way to spark my creative energy and stay in tune with fresh, trend-forward ideas.
What skills do you bring to the table?
Teaming up with startups has had a big impact on how I approach design today. It’s taught me to think fast, stay flexible, and build with purpose. My portfolio reflects that—highlighting brand identities, marketing campaigns, and social strategy that are both thoughtful and results-driven.
My skills in a nutshell:
Can I get the quick career rundown?